Moto X Sale Postponed to Next Wednesday and Monday, CEO Issues Apology

By Praneeth Kancherla  | 3 Dec 2013   | News

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Moto X sale postponed to next Wednesday Monday, CEO issues Apology

Motorola’s Cyber Monday promotion on customized Moto X for $349 has been postponed to 12 PM EST ( 9 AM PST ) this Wednesday ( 4th December ) and Monday ( 9th December ).

This promotion was initially supposed to kicked off Yesterday 9 AM EST, but Motorola’s website crashed due to heavy traffic. Motorola gave continuous updates through its social networking channels and tried to resolve the issues with the site entire day but was unable to do so.

Keep in mind this sale is for customized versions of Moto X through MotoMaker only as Motorola says Dev Edition Cyber Monday deal is sold out.

Dennis Woodside, CEO of Motorola has issued an apology to customers and fans for the issues they experienced on Motorola’s website with Cyber Monday promotion. He says they’ve misjudged the demand and already found a solution to address concurrent orders through MotoMaker.

Here is the complete apology statement posted by Dennis Woodside on Motorola’s official blog.

We owe you an apology.

 I want to apologize to our customers and fans for the issues we experienced on our website with our Cyber Monday promotion. I want you to understand what happened, and what we are doing to rectify the situation.
 
First, we misjudged the overwhelming consumer demand for Moto X, which was far greater than we expected. 
 
Second, our pre-sale site testing was not sufficiently extensive. Testing failed to reveal weaknesses caused by large volumes of concurrent orders flowing through the MotoMaker customization engine.
 
Thus, when we opened the promotion this morning, an extraordinary spike in concurrent orders caused our website to go down. We couldn’t fulfill orders. The site became unstable. While some orders were filled, many customers tried all day to place their orders, unsuccessfully. Customers were left frustrated. 
 
We have since found a solution that we believe addresses the concurrent order issue. Motorolans are hard at work right now, implementing that solution.
 
Here is what we are going to do: Starting at 12 pm EST/9 am PST this Wednesday, we will relaunch the $349 promotion. To help make up for this major inconvenience to shoppers, we will also add an additional promotional day on Monday, December 9. We will double the quantity of phones available, while supplies last, to allow as many people as possible to take advantage of the promotion. We’re also extending the 30% off offer on accessories to these two days. 
 
Please note that MotoMaker.com will open up for regular business tomorrow (Tuesday, December 3). We will stay the course on our regular sales as we restore our promotional prices for Wednesday and Monday.
 
Stay tuned to our Twitter, G+ and Facebook pages for more updates. We understand people want frequent communications from us so we will do a better job at keeping you informed.
 
On behalf of all Motorolans, I apologize for what occurred today. I appreciate your understanding as we get this fixed in time for Wednesday and Monday. 
 
Posted by Dennis Woodside, CEO
Source : Motorola Blog  & @Motorola

About Praneeth Kancherla

I work as an Oracle Database Administrator & love the most customizable smartphone operating system - Android. At AFN I try to bring you latest on android/smartphone news.

  • kpetrie77

    Oh, the website was overloaded. I was under the impression Dennis Woodside and Punit Soni were executing puppies in front of an ophanage after reading some of the angry comments yesterday.

    Even when you do everything possible to prepare for a rush, sometimes “stuff” still happens. It was a nice gesture for Motorola to add a second day and increase the quantity available to the sale. Hopefully this will calm the mob and all the folks that want a Moto X will get the chance to enjoy one.